ad agency

Mozilla has designed a site that will open 100 tabs at once, quite likely crashing a web browser. It's meant as a creative way to show how web tracking works. The stunt is based around cookies: small text files put onto a computer via the browser to ... customize an online session to a website. Third-party tracking cookies are then generated, which keep a record of the sites a user visits. This information is then used by ad servers to deliver targeted ads based on website history. "Track THIS" works by opening 100 tabs selected to represent a particular type of web user. The idea is that there ... (view more)